Having your friends in the same fabric sewn into various styles and spiced up with different types of accessories definitely adds color to many African events. Picking and selling the aso-ebi however takes a lot of planning. Here are some dos and don’ts to make it easier for you.
Don’t rip people off – If you bought the cloth for 10k, don’t sell for 20k. That is a rip off. Sometimes you may need to add a little token to cover the cost of delivering the aso-ebi to your friends, but don’t rip people off by making it a lot more expensive than it is. The truth is people will always find out, and how will that make you look?
Give them enough notice – Don’t just send text to people about aso-ebi when it is three weeks to your event. Let them know well ahead so they can fit it into their budget and also make necessary arrangement for sewing it.
Don’t take it personal if someone can’t buy – People have different reasons for saying no, it may be that they are broke at the time or because it doesn’t fit into their budget or even because they already have something similar to it. They have a right to say so. Respect it.
Buy what they will love to wear – Make an effort to buy a beautiful material that will be worth their money and can still be useful even after the event. Choose nice colours and fabric not only based on your preference, if possible let a few of your friends go with you and sample their opinions before you choose.
Consider your friend’s spending power - If most of your friends earn less than 100k, it really doesn’t make sense to be selling aso-ebi that costs 50k, not many people will be willing to spend half of their salary on your aso-ebi.
One good turn deserves another – If you persuaded people to buy your aso-ebi it is only normal for them to expect you to buy theirs’ when they are having an event too. Be prepared, and if for any reason you can’t, send them an apology.
Don’t act desperate – Yes, the more people wearing the aso-ebi the more colourful it looks but desperacy is when you go round looking for phone numbers of friends you have not called for the past twenty years just to sell aso-ebi to them. That is a no-no.
Say thank you – Yes it is your event and your friends should support you by wearing the aso-ebi, but the truth is that they are doing you a favour. Don’t take them for granted. If you can afford it buy a small gift to say thank you, if you can’t send a text, email or even make a phone call to say thank you.
– Shola Okubote