Toyin Lawani isn’t just known as a business mogul for nothing, she runs over 30 businesses under one roof! There is definitely many things to learn from this woman of vision.
In her chat with ThisDay, we learnt four things about how she started and built her businesses.
Her journey into her businesses
I just had to go to school to please my parents. I actually went in for Mass Communication at Unilag. I later got into English and I embraced it. But my heart desires has always been in beauty right from my year one at age 16. I was into skin care, fashion designing, etc. In fact, I had my shop in Unilag and had another one along Akoka road. With time, people got to know what I had to offer and I started getting referrals. As business expanded, I moved to Victoria Island where I had my businesses and had my fashion house somewhere else. But I wasn’t making money because by the time I do my daily running around I will be exhausted. I realized that I needed to put my businesses under one roof to be able to monitor it.
How she manages her multiple businesses
Yes, it is doable. Because nobody can do it alone and when you realise you can’t do it alone then you won’t crash. You have to get professionals, different managers to man different departments who will report to you and you can go back to sleep. I don’t joke with my creativity. I am the creative director behind Elegante by Tiannah.
On the capital for starting her businesses
(Tiannah Empire is worth over N300 million but) It is not money that I pumped in once so that I don’t scare other young people who might want to toe my line of businesses. I started my business with N150,000 at the age of 16 in 1998. The business has been able to move itself up to this level. So you can start small and look for a mega business that will bring massive money. My work has been able to get me huge money from working with individuals and companies because of my creative ideas and ability to maintain high standards.
Her greatest business advice by her mum
My mom who died in 2007 was a super entrepreneur who did almost practically everything that I am doing now. I actually learnt under her tutelage. My late mom sold gold, cars and even had a store in the United States at a time. It is sad that she is no more. She taught me to be a business mogul.
She believed if you had passion for something and you put your heart into it you would make it.