Layal Tinubu is the Founder & CEO of Tots Toys, a children’s educational toyshop, and learning space that provides a range of educational items all intended to aid children’s development and learning through play. Tots Toys offers its space for book readings, interactive sessions, and activity groups to keep children engaged – all with the intention of creating a new generation of book readers.
In 2018, she co-founded Noella Foundation, a non-profit private sector-led organization with the goal to drive change and improve Nigeria’s economy via entrepreneurship, innovation, and sustainable ideas and action plans. Noella Foundation provides a platform to empower and encourage youths to become change-makers in society by helping them to identify their passion and use that passion to create solutions that empower Nigerian communities and drive greater economic growth.
Prior to founding Tots Toys, Layal was a Senior Associate Consultant at PwC (PricewaterhouseCoopers).
While she was at PwC, she provided consulting services to the advisory arm of the business, worked within the Africa Business Group supporting business development activity, and identifying opportunities from the UK and Africa region by networking and building relationships with key stakeholders. She successfully ran a Spark campaign for Africa interrelated information and produced a who is who PwC Africa directory understanding: Africa leadership structure, Africa firm structure, and key contacts for operations, resourcing, and proposals on the continent.
Layal received an MSc in Entrepreneurship and Business Management from the University of Surrey and a BA in Politics and African Studies from SOAS University of London.
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